...  your niche research, it’s time to do your keyword research.  The keywords you choose will then become the focus keywords that you build your site around.  Everything is then focused on those keywords.  You main keyword will be the keyword that invites the site visitors who will be interested in the products you are promoting.  If this keyword is too heavily marketed and the competition is strong, you will find it takes longer to get the necessary ranks to get visitors to your site. Keyword Research Tools When you get started doing keyword research, you will need a few tools.  There are plenty of free tools available but many marketers will invest in software to add important information to their keyword research. To start with you’ll need to take a look at some search terms that people use to find the niche/keyword you’ve decided to target.  For this you will begin with Google Free Keyword Tool.  If you open an account with Google, you will get more ...